Imagine a skiing adventure in the heart of Japan’s snowiest mountains, where modern luxury meets timeless tradition. Grand Hirafu, nestled within the Niseko United ski area, is a destination beloved by skiers and connoisseurs of fine hospitality alike. At its centre stands the illustrious SETSU Hotel Niseko—a crown jewel of Hokkaido, Japan, and the latest addition to the exclusive portfolio of our partner, Powder Byrne.
SETSU Niseko is more than a hotel; it’s an invitation to a world where your skiing holiday becomes a luxurious immersion into Japan’s landscape, culture, and culinary excellence. Since its opening last season, SETSU has garnered impressive accolades, including being named the World’s Best New Ski Hotel at the 2023 World Ski Awards. It’s now contending for Japan’s Best Ski Hotel in 2024, a testament to its reputation and the remarkable experiences it offers. General Manager Michiko Tamoto encapsulates the hotel’s success best: “This honour is a fitting tribute to our team’s dedication to providing an outstanding experience for each and every guest.”
SETSU’s ideal location offers easy access to the Grand Hirafu Resort and the broader Niseko United ski area, famed for its powdered slopes and exquisite runs suitable for all skill levels. Whether you’re a seasoned skier looking for a new challenge or a family in search of a perfect winter holiday, SETSU Niseko provides an ideal base.
Every detail of SETSU’s accommodation reflects elegance, warmth, and sophistication. The hotel boasts 190 beautifully appointed rooms, each designed to cater to different needs and tastes. Suites and four-bedroom apartments feature expansive floor-to-ceiling windows that frame the striking views of Mount Yotei and the winter landscape.
For families, the accommodations at SETSU offer an inviting option, blending spaciousness with privacy. You’ll find fully equipped kitchens, multiple bedrooms, and ample living areas—a home-away-from-home where families or groups can retreat and relax after a day on the slopes. A dedicated children’s area and special events for younger guests during holiday weekends ensure that every member of the family has a memorable experience.
SETSU offers a wellness experience to rival any in the world. Here, the traditional Japanese art of relaxation is celebrated with both indoor and outdoor onsen (hot spring baths), where guests can soak in the rejuvenating waters while taking in views of the snowy landscape. “We recommend guests experience the traditional Japanese onsen for a truly relaxing and cultural immersion,” says the hotel’s management. After all, is there a more idyllic way to unwind than bathing in warm, mineral-rich waters amidst the crisp, cold air of Niseko?
The spa is equally impressive, offering a curated selection of treatments to soothe weary muscles and revitalise the spirit. Yoga enthusiasts will find a sanctuary within the hotel’s dedicated yoga studio, where classes for all levels are offered to help guests find balance and serenity—a holistic experience tailored to nourish both body and soul.
Dining at SETSU Niseko is a culinary journey unto itself, where the finest ingredients are artfully transformed into memorable meals. The hotel’s five distinctive restaurants each showcase the unique flavours of Japan, with the added finesse of Michelin-star quality.
For a laid-back yet sophisticated dining experience, AFURI serves up fresh, steaming ramen that’s a hit with guests seeking a warming bowl after a day of skiing. Alternatively, those in search of an exquisite Japanese seafood experience will delight in Sushi Kato INORI, where Hokkaido’s famous crab and seafood are served in a meticulous ocean-to-table kaiseki style.
One of the most exclusive experiences is offered at Tempura Araki, under the guidance of Michelin-starred Chef Araki, whose delicate tempura dishes showcase the culinary heritage of Japan with modern flair. And for a touch of international influence, Luke’s Alpine Club offers an inspired dining experience. Modelled after the famed Luke’s Oyster Bar & Chop House in Singapore, it brings a slice of Bostonian sophistication to Niseko.
In an interview, Senior Sales & Marketing Manager Scott Mountford shared, “Our philosophy centres on creating a luxurious yet welcoming environment that offers guests an authentic connection to the local culture and landscape.” Every meal at SETSU is not merely a dining experience but an invitation to taste the region’s essence and creativity.
SETSU Niseko takes its commitment to sustainability seriously, integrating eco-friendly practices throughout its operations. From energy-efficient lighting to the use of biodegradable products and support for local producers, the hotel places sustainability at the core of its values. As part of its day-to-day operations, SETSU strives to conserve resources without compromising on comfort or luxury. This respect for the natural world enhances the experience for guests, fostering a connection with the breathtaking environment of Niseko.
Although renowned for its skiing, Niseko offers more than just powdery slopes. In the winter, visitors can explore the quiet beauty of the landscape on snowshoe treks or take part in guided tours of local cultural attractions. In the summer, the region transforms into a haven for hiking, with trails that lead to stunning views and untouched scenery, including the iconic Mount Yotei.
SETSU Niseko’s location, amidst the picturesque landscapes of Hokkaido, allows guests to enjoy a wealth of activities. “The atmosphere at SETSU Niseko is one of serene sophistication and warm hospitality,” Mountford continues. “We achieve this through our Japanese-inspired interiors and a team dedicated to creating a tranquil, rejuvenating experience.”
Such an extraordinary experience deserves seamless planning and attentive service from start to finish. This exclusive ski journey to SETSU Niseko is available through luxury travel and Japan ski experts, Powder Byrne Ski Japan. Your team at Powder Byrne ensures every detail is considered, from private ski guides to curated dining experiences, so that guests can fully immerse themselves in Japan’s enchanting winter.
And, of course, there’s no better way to manage your travel spending than with a Caxton pre-paid currency card, preloaded with Japanese yen. With Caxton, you can relax knowing your travel money is well-prepared as your itinerary, allowing you to savour every moment of this exceptional adventure in the heart of Hokkaido.